It helps New Zealand leaders, teams, and organisations grow through transformative, results-focused coaching.
SEO Google Rankings - Verified in Google Search Console
Background
The client launched a purpose-driven coaching website focused on mindset transformation and personal development. While the content was insightful and the design was in place, the site wasn’t ranking in search results, and organic visibility was nearly zero.
Objectives:
- Boost search engine visibility and Google ranking
- Drive consistent organic traffic to service and coaching pages
- Optimize all on-page SEO elements and fix technical errors
- Publish valuable blog content to build topical authority
- Build a quality backlink profile to increase domain trust
Challenges:
- The website was not fully optimized for SEO
- Technical issues affecting indexing and user experience
- No backlink structure or external authority signals
- The blog section was underused and lacked keyword targeting
- High competition in the personal development/coaching niche
Solution:
We implemented a full-stack SEO and digital strategy:
- Technical SEO Fixes: Resolved errors, improved crawlability, and enhanced page speed
- On-Page Optimization: Updated meta tags, headings, URLs, and content structure for all key pages
- Blog Writing & Optimization: Developed and published high-quality blog content optimized for search intent
- Backlink Strategy: Built a network of strong backlinks through outreach and contextual placements
- Analytics Setup: Installed and configured tools like Google Search Console and Analytics for performance tracking
Results
- Organic traffic saw a strong upward trend in just a few months
- Service and blog pages started ranking on Google’s first page
- Increased user engagement through informative, SEO-optimized content
- Quality backlinks from trusted domains improved domain authority
- The client now receives regular organic leads and inquiries
Cillin Hearns
“We had the knowledge and coaching systems in place, but no visibility. Thanks to their SEO and content expertise, we now have traffic, rankings, and real client conversions.”
100%
Website rank on multiple keywords.
50%
Website impressions increase by 50%
30%
Websites clicks increase by 30%
77%
Traffic increased in last 12 months
Need a quote? Just ask…
Want to grow your coaching brand, reach the right audience, and drive real results online? Our team is ready to help you build visibility, traffic, and trust.
Let’s design your SEO and digital marketing strategy today.