Just Great Lawyers
Just Great Lawyers is a US-based platform helping users find and connect with local lawyers across multiple practice areas, including business, family, personal injury, and more.
SEO Google Rankings - Verified in Google Search Console
Background
The website had limited online visibility and a basic SEO strategy that wasn’t producing results. To enhance performance, a comprehensive 360° SEO and content marketing strategy was applied, covering technical SEO fixes, on-page optimization, content creation, and backlink building.
Objectives:
- Improve Google rankings for key lawyer profile and service pages.
- Drive targeted organic traffic to attract potential clients.
- Establish domain authority with high-quality backlinks.
- Develop and optimize blog content and service pages to capture informational searchers.
- Build a long-term SEO strategy to support sustained growth.
Challenges:
- The website lacked an on-page SEO structure.
- No optimized blog content to attract informational searchers.
- Weak domain authority due to limited quality backlinks.
- Strong competition from other legal directories and attorney platforms.
- Service and lawyer profile pages weren’t ranking for high-intent queries.
Solution:
We implemented a full 360° SEO and content marketing strategy:
Technical SEO Fixes: Cleaned metadata, fixed indexing errors, repaired broken links, and improved crawlability.
On-Page Optimization: Optimized all services, lawyer profiles, and informational pages for high-intent keywords.
Content Creation: Developed SEO-optimized blog posts targeting legal advice, guides, and industry trends.
Backlink Campaign: Built high-authority backlinks from legal, lifestyle, and industry-specific blogs.
Analytics Setup: Configured Google Search Console & Analytics for performance tracking and reporting.
Results
- Significant increase in organic traffic within the first 1 month.
- Service and lawyer profile pages began ranking on Google’s first page for high-intent keywords.
- Blog content started driving consistent, evergreen traffic.
- Backlink profile strengthened with contextual and niche-relevant links.
- Boosted brand authority and keyword footprint across the site.
- Client now receives steady organic inquiries and leads from search-driven users.
Client Testimonial
Just Great Lawyers now reaches more potential clients than ever. The SEO and content strategy helped us establish authority and drive consistent traffic. It’s been one of the best investments for our digital presence.
100%
Website rank on multiple keywords.
55%
Website impressions increase by
35%
Websites clicks increase by
50%
Traffic increased in the last 1 month
Need a quote? Just ask…
“Ready to take your website to the next level? Our SEO and marketing specialists can build a strategy designed to increase visibility and bring in more clients.”