Casa Pergola
It’s a UK-based company providing premium aluminum garden pergolas for stylish and durable outdoor living.
SEO Google Rankings - Verified in Google Search Console
Background
The website had limited online visibility and lacked a structured SEO strategy. To enhance search performance, a foundational SEO approach was implemented, focusing on technical SEO, on-page and off-page optimization, and backlink development.
Objectives:
- Improve overall Google search rankings.
- Drive targeted organic traffic to service pages.
- Establish authority in the China services niche through content and backlinks.
- Create engaging, keyword-rich blog content.
- Build a solid off-page SEO foundation for long-term visibility.
Challenges:
- The website was not optimized for search engines.
- No organic traffic; low visibility on SERPs.
- The blog was empty and lacked SEO structure.
- No backlink profile or domain authority.
- Tough competition from niche-specific global players.
- The website was not optimized for search engines.
Solution:
A full-suite SEO and marketing strategy was implemented:
Technical SEO Audit & Fixes: Cleaned metadata, fixed indexing issues, repaired broken links, and improved crawlability.
On-Page Optimization: Optimized all key pages (titles, H1s, meta, content, images, internal linking).
Blog Content Creation: Developed multiple SEO-optimized blogs tailored to the niche.
Backlink Building: Acquired high-quality backlinks through guest posts and outreach.
Analytics & Indexing Setup: Configured Google Search Console and Analytics to monitor performance.
Ongoing Marketing Support: Continued efforts to amplify organic growth.
Results
- Traffic increased by 300%+ within a few months.
- Several blog and service pages now rank on page 1 of Google.
- Strong backlink profile built across relevant, authoritative domains.
- Improved engagement from international audiences.
- Client now receives consistent organic inquiries through search.
99%
Website rank on multiple keywords.
60%
Website impressions increase by
50%
Websites clicks increase by
75%
Traffic increased in the last 5 months
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